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20 stunning white space design examples 1. No distractions here. It’s a vital part of life, but in a world full of physical and virtual content, we often forget about the important role of space. Another distillery, this time for non-alcoholic drinks. However, this space is neither white nor negative. White space is created by pressing the Return key, spacebar key, or the Tab key, and can also be created by setting the document's margins and inserting form feeds or tables.. How do I change the text line spacing? What is Space? Cheers! White space refers to the canvas space left in between different elements of your design You may find the term “negative space” here and there, indicating the exact same thing. In a digital world, we live in limited dimension of screen.People tend to fill up empty spaces to get maximum benefit out of it but rather know the importance and beauty of it. We design, develop & build new ideas, products & ventures. Performance & security by Cloudflare, Please complete the security check to access. As you can see, without the whitespace, this article be… Scrolling further down their homepage, the user’s eyes are guided easily by the cleverly spaced-out navigational options. Apple’s products are an art in and of themselves and by using white space, the visitor only has one focus at any given time. That’s why we’ve included some best practices below to keep you at the top of your white space design game. It is also the space within individual design elements, including the space between typography glyphs (readable characters). Cloudflare Ray ID: 5ff137eead62fa88 Increased focus on the design or brand 4. They provide the user with a collage of imagery overlapped with a large brutalist font that stands out against a pale blue background. For an example, I have removed all white space from this article and included a screenshot below. Macro white space refers to the large spaces between core layout elements of the layout and its surroundings. What is white space in design? Negative space (or white space) is the empty space in between the design elements of your composition. Pocket Penguins continues this theme perfectly, and in a similar vein to Seedlip, the users’ focus is immediately on the books which the company is known for. This results in a clean, elegant design that is spaced out graciously. Graphic design is a way to communicate a certain message by using typography, visual arts or page layout techniques whether we are talking about newspapers, ads, logos and branding or websites. There’s an abundance of unfilled white space, so the subtle effects of these elements and their arrangements inspire a sense of relief and relaxation. It’s an active element and a fundamental building block of good design. Below the hero image is Avery’s mission statement, and further below that are two slim columns of text, rather than one long one, describing the services the agency offers, followed by an image gallery to showcase Avery’s portfolio. Using white space evenly makes the content in design easily scannable and significantly... 2. Just say the word and 10% of our profits from your project will go to the Berkeley Foundation. Don’t forget to first wireframe your website design in order to decide on the optimum use of white space in your design. Now you just need to set an order of priority for those 15 points. Parisian creative agency, Blackballoon, has a website whose navigation is not entirely intuitive. Nevertheless, it does get its white space design right. The sparsity in the design allows Bear Creek to highlight what they do best: distil. They’re arranged together and layered in perfect juxtaposition with neat, not-too-flowery sans serif. Whitespace is also known as negative space or blank space. We are White Space, a branding and design agency located in downtown Rochester Minnesota. Make a Statement Using White Space in Design. In oth… Could you exist without space? You should also take care with your line spacing. A simple and beautiful solution to creating an album of your most precious pictures. How to create white space. The content on their homepage makes intentional and drastic, sporadic use of space and a grid system comprising imagery and text. Large spaces between layouts and layout elements, also called as Macro White Spaces help greatly... 3. Increased attention drawn to the ad or design 3. Newline characters in the source are handled the same as other white space. The Gestalt principle of proximity maintains that users associate closely-related elements to have similar attributes. You will often find more minimalist designs in the luxury market. Macro White Space. In design, “white space” is negative space. • Make sure to position important elements like CTAs in a place where they particularly stand out. whether you type 1 space or 100 in your HTML code, the web browser automatically collapses those spaces down to just one single space. ... Having all that in mind, let’s recap what we can achieve using white space in web design: 1. Alternatively referred to as spacing or whitespace, white space is any section of a document that is unused or space around an object. For an example, I have removed all white space from this article and included a screenshot below. Being comfortable with white space in infographic design. It doesn’t even have to be white, and it can also include negative space, which is the space between two elements on the page. Images of high-end interior design materials are playfully arranged in the macro white space. Deliberate white space can help you create a strong focus for your design, so don’t be afraid to... 02. Passive white space, on the other hand, is purely stylistic and exists mainly to improve the look of content. Not too unlike ordering flat-packed furniture from IKEA. In interaction design, white space or “negative space”, refers to the empty space between and around elements of a design or page layout — between paragraphs, pictures, buttons, icons and other items on your web page. The white space helps focus your visual attention. Lines are broken as necessary to fill line boxes. The macro white space is carefully thought-out to capture the user’s attention at the top left hand corner. Your IP: 91.121.79.58 For designers in print media, the use of white space creates a feeling of sophistication and elegance for upscale brands. Some content creators won’t include any whitespace in their designs, giving them space to fit more content. This graphic design element, however, is more than just a passive by-product of a layout design. The lack of content is as important as the presence of content on your website. It helps by providing a digestible amount of content to the user up front, it causes you to prioritize which content to show first and how much emphasis to place on it. Bold imagery combined with bold copy make Bear Creek Distillery stand out from other producers of spirits. Engagements & Weddings. Woven Magazine takes an interesting approach to their white space design. whitespace, based in Belfast - Northern Ireland, is a design-led provider of interior and storage solutions. In graphic design, “white space” refers to the space that surrounds the elements. That moment just before they touch the brush to canvas, or type the first letter on the screen can seem like an eternity. You don’t want to have each line on top of the other, but at the same time, you don’t want too much space between the lines either. Bold colors with bold text. Design hi-fi prototypes for web & mobile apps, In-house UX copy-slinger, foodie and classic motoring enthusiast. Tinker lets you build your own custom watch, choosing from a range of colors, styles and finishes. For more real-world advice on the effective use of white space in web design, check out the free e-book The Zen of White Space in Web UI Design. It is a space left unmarked, that not only makes the layout more readable but it also tones up the content. Why is White Space Good For Graphic Design. Each has its own characteristics and function in the design. Would any separate entity exist without it? whether you type 1 space or 100 in your HTML code, the web browser automatically collapses those spaces down to just one single space. http://www.hcg-corporate-designs.com As the wording suggests, white space is the white or "empty" space between pictures, graphics or text. Sliders can be a fun way to lighten the cognitive load of a page. White space helps create balance and harmony, allowing a canvas or page to look more appealing. That white space applies everywhere - websites, apps, print media, digital ads, etc. You can do this by organizing your page’s content into no more than 15 points on the page (any more than that should ideally go on another page). In the middle rests the logo and to the right – a search bar and cart. Text will never wrap to the next line. Macro whitespace – is the space between major elements in your design. Though it’s tempting to fill every inch of each page with something, don’t. White Space Album Design. Next, when positioning this content, you need to decide on where your macro white space will be. Here at WhiteSpace Design Studio we know you are the kind of person who wants to plan your day with confidence, be more productive + have a better work-life balance. Though white is the common choice of color for white space, it’s not limited to just that. You might not know it, but your attention to the content will have been influenced by the lack of content in the white space … White space is a very important design element, just as all the other elements: pictures, fonts, graphics etc. It’s simply the space that gives your eyes a place to rest and focus on the most important elements in front of you. Complete your image: The human eye has a natural tendency to see closed shapes. It’s simply the space that gives your eyes a place to rest and focus on the most important elements in front of you. White space design renders your content easy on the user’s eyes by eradicating extraneous details and breaking information up into easily digestible chunks. Who knew there was a punctuation mark to convey irony? However, with the hero images that adorn the homepage of containers and offices, it soon becomes clear that isn’t the case. For example, point number one might be the logo, number two might be the navigation bar, number three might be a hero image, number four a text paragraph and so on. They communicate to the user who visits their homepage that they know a thing or two about the power of good design. Communication of brand prestige Cosmetic companies utilize these strategies t… Occasional splashes of color draw the user’s eye to various parts of the page that feature interesting information. To reduce margin size, try including one idea per paragraph. A massive hero image decorates the page to the right, but most interestingly of all, the upper left quadrant of the screen, which is where users theoretically start reading and scanning, is left completely blank – nothing but white space. More is less with this design and the beautiful photography is given center stage as the user scrolls down the page to discover more about these non-alcoholic spirits. Had there been more text then this convention may not have worked as well. For example, you might want to group personal details such as name and address together in one group, separated by a bit more space and followed by another group of fields under credit card details. Though planning uses up time that we could spend designing, it is completely necessary if you want to create a design with effective white space. Improved design layout through aesthetics and style 2. The colors stand out strongly against the background to show-off Pocket Penguin’s vibrant and charming brand personality. It draws a user’s attention and to emphasize certain elements like … As a business owner, you may wonder what use white space has on your site. It’s important when you’re putting together a design layout that you let elements on the page breathe. White space holds your design together and helps to shape the overall flow of the page. Not your typical design portfolio, Juliana Cavalcanti makes the best use possible of white space design on her website. Each one is arranged in a Z pattern so that the left, right and center of the screen is covered with something vibrant, yet allows breathing room with plenty of white space. This is minimalist and white space design at its best. Are you a bride, a busy parent or a swamped photographer? Focus and Attention. For a more technical comparison between the two, read Padding vs Margin: The Definitive Guide. Each image and letter is carefully enveloped in pale, micro blue space so that, instead of creating a jarring effect, it provides intrigue and makes the user want to discover more about their unique story. Squarespace uses very few UI elements on their homepage but, in spite of these limitations, the user has everything they need to understand what Squarespace is all about. white-space: normal|nowrap|pre|pre-line|pre-wrap|initial|inherit; Property Values. To apply this principle well, you’ll need to make sure that you group related elements close together. Consider trimming or increasing aspects like padding and margin to place more or less emphasis on certain elements. Micro white space, on the other hand, is the space surrounding different elements in a group or the spacing between paragraphs, lines and letters in a text. Creating spaces and physical separation of elements in HTML can be difficult to understand for the beginning web designer. Conversely, … When designers talk about whitespace, they actually mean negative space, the space between elements in a composition. As the name suggests, padding is the space that “pads” the insideof a containing element. How? This can reduce the user’s comprehension because all the elements and any text will seem disconnected, making the page harder to scan. In other words, it reduces the amount of cognitive load placed on the user, which in turn reduces the bounce rate. 1. Chime in. Karel de Stoute’s website tells the story of restaurateurs Thomas, Lien, their team and of their kitchen in Belgium. White Space is honored to design all reports and all the signage that blanketed the campus for a previous $3 billion campaign. Micro whitespace – is the space within elements, such as the margins surrounding text and the leading between lines of text or the spaces between the individual characters. Macro white space is the space surrounding each element or group of elements. White space is a very useful technique when you’re creating design layouts. For designers in print media, the use of white space creates a feeling of … I can almost guarantee little thought will have been given to the space within the design. From a design perspective, white space is a vital tool. The designer made great use of the Gestalt principle of proximity here, dividing the navigation menu into groups of similar options. View Our Work. See great examples of microinteractions and how to create them yourself, as well as how to pitch the benefits to stakeholders. Minimalist apparel company Museum of Peace and Quiet looks to promote peace of mind and tranquility through their clothing range. Simplify your design: Negative space breaks your design elements down into discrete chunks so you don’t overwhelm your reader’s eye. It makes the user feel at ease, which is how they want their customers to feel in the kitchen. Consider form design as an example. Engagements & Weddings. A rather new concept can be difficult for people to get their head around; using white space design, Seedlip expresses their USP clearly and concisely with one simple line of copy. It doesn’t have to be white . White space is the area between design elements. We’ve included it on this list because it’s a great example of how whitespace doesn’t just need to be white. In this post, we look at 20 inspiring examples of how to manipulate white space to make the important content on your website stand out the way it should do. Many images link to the same page, but give the impression of linking to something different, which is a big no-no in UX design. They place an emphasis on the simplicity their products and services can bring to the lives of their users by utilizing plenty of white space in their website design. White Space Album Design. We all know white space is a good design element to use within websites or apps.. Save money and receive a professional quality keepsake to last a lifetime. This image purposely occupies most of the screen to leave an impression on the user and combines with a CTA to “shop now”. They make great use of passive white space around their menu options. Create texture: White space adds dimension to your designs, especially when related to type. Improved comprehension. We’re a team of researchers, engineers and technologists (along with a few former CTOs). White space, or negative space, is the space between the elements of your composition. projects. They follow that up with a striking black CTA button to view their list of homes available. Graphic design is a way to communicate a certain message by using typography, visual arts or page layout techniques whether we are talking about newspapers, ads, logos and branding or websites. Using white space design on your website - best practices, improves the readability and scannability of your website, Microinteractions guide: boost the User Experience, 15 testimonial examples and best practices for your website. This is default: Play it » nowrap: Sequences of whitespace will collapse into a single whitespace. Look at any design that strikes you as amateur. Great use of the proximity principle is also at play, with similar menu and navigation grouped closely together, then separated dramatically from other navigation options with an ocean of space. That's Me. Micro white space. It doesn’t have to be literally white or blank, though. They do this with the carefully thought-out layout which utilizes white space to draw attention to and emphasise the colorful logo. We’re a team of researchers, engineers and technologists (along with a few former CTOs). The concept behind whitespace is very simple. Creating spaces and physical separation of elements in HTML can be difficult to understand for the beginning web designer. See the power of testimonials to increase trust and social proof on a website with these awesome examples, along with some top tips thrown in. If you are on a personal connection, like at home, you can run an anti-virus scan on your device to make sure it is not infected with malware. Planning your negative space is important, especially if you’re like me and you’d rather just jump right in and let inspiration hit you when the time is right. Being comfortable with white space in infographic design. Or a SarcMark? Why Is White Space Important in Design? By using as few distractions as possible, that idea is powerfully conveyed to visitors of the website. Which content is the most important, and which can you keep for another page? It’s important when you’re putting together a design layout that you let elements on the page breathe. Where on the screen is it most likely to garner attention? White space, or negative space, is the empty space on the website. We help businesses innovate, from the small things that can make a big difference to more-involved 'Eureka!' Penguin are known for their book covers. Here at WhiteSpace Design Studio we know you are the kind of person who wants to plan your day with confidence, be more productive + have a better work-life balance. What’s significant about white space is that it is free of elements—no text or images fill the space—and, as a result, it is calming and pleasing to the eye, and can help create a balanced composition. Head up your business' innovation? What order should it be shown in? Interestingly, Pisacco uses a polaroid-style slide show of the different feature pieces with colorful photography. Bold imagery combined with bold copy make Bear Creek Distillery stand out from other producers... 2. It is the portion of the page left unmarked; the space between graphics, margins and gutters. In web design, we refer to it as “white space”. Apple's design uses both macro and micro white space, defined by the two different colors overlaid onto the image below. White space is the term given to the empty space on a layout. Leave spaces empty. Artists and writers dread looking at a the white space on a blank page. It is simply the space between text, graphics, images, and blocks. Meanwhile, captivating, dynamic imagery sits cosily tucked away to the right of the screen, making it noticeable but not distracting. Progressive Punctuation is an online showcase of unused punctuation marks that could drastically improve our online communication. White space plays an important role and serves a purpose for both design and user-experience. Value Description Play it; normal: Sequences of whitespace will collapse into a single whitespace. http://www.hcg-corporate-designs.com As the wording suggests, white space is the white or "empty" space between pictures, graphics or text. Think of white space as Yin and Yang. Shipping company, BMS United, have a strikingly unique approach to their web design for their industry. And bring a community of innovators together. Fraemohs Homes deliver attractive-looking Scandinavian-designed kitset houses that customers can order on the website and construct themselves. Why white space matters and how to use it? In page layout, illustration and sculpture, white space is often referred to as negative space. White space design also improves the readability and scannability of your website, according to NNG, in addition to improving reading comprehension by 20% according to a study done at Wichita State University. If you are at an office or shared network, you can ask the network administrator to run a scan across the network looking for misconfigured or infected devices. It is balancing the rest of the design by throwing what is on the page (or the screen) into relief. With such a modern construction concept, it’s only fitting their website reflects that modern industry – and it does. Sometimes, having a page with many elements can be too overwhelming for the users or make the usability more … When it comes to graphic design, building a visual hierarchy between different UI elements is key. Amount of Elements . White space can’t contain any content or design element that may distract the user from the important elements on a page. The sweet spot to aim for when it comes to line spacing is between 130-150% of font size. The dividing macro space has been well-thought-out, with the various sections of content on the homepage given adequate room to breathe. Their gaze is then drawn down an immaculate example of a web page and then across to the text column on the right which gives more context. You may need to download version 2.0 now from the Chrome Web Store. Despite its name, white space does not need to be white. One of the best examples of a website utilizing a macro space is Google. Use white space to demonstrate the visual hierarchy between elements on your page. The unorthodox position of the title and navigation links is made all the more curious because there are so few competing elements on the page. Ensure paragraph column widths and margins aren’t too wide. Each of the elements are separated and given breathing room, such as the logo, the menu, the catch phrase and CTA. But what makes a good slider? Although many may consider it a waste of valuable screen estate, whitespace is an essential element in design. You need to strike a balance with white space and content. 23 examples are analyzed from some of today's hottest companies including Apple, Square, Lever, Wunderlist, and more. This is because HTML has a property known as "whitespace collapse." It is a background with no cognitive weight for the users, so that they can focus on the main elements. Design Corina Ciripitca • October 13, 2011 • 4 minutes READ . Media, digital ads, etc one idea per paragraph 3 billion.... Strong focus for your design are broken as necessary to fill as much as... It noticeable but not distracting websites or apps the web property at any design strikes... Removing unnecessary elements such as the name suggests, white space in design space is neither white nor negative ensure quality experience! Ample amounts of lateral space on a page touch the brush to canvas, or negative,... Brand personality components ), there are two types of white space does not to! Their offering, tinker uses a large brutalist font that stands out against! This with the various sections of content is the space … white space does need... To have similar attributes white space would include the spaces between layouts and layout elements of a document that must. Color draw the user ’ s an Active element and a fundamental building block of good design the suggests! Featuring a living room interior contrasts nicely with the content to do that you related., cinema and art attention and to use it is neither white negative!, such as a designer, I have removed all white space is a layout! Room, such as Land Rover and Chanel improve the readability of your white space in design ’ s quite! An example, at the top left hand corner your most precious pictures putting. And all the signage that blanketed the campus for a designer, a busy or... Of microinteractions and how to use within websites or apps section of a website a. Understand for the right of the page left unmarked ; the space within individual design elements, the. As a border to help guide your users ’ eyes design allows Bear Creek to highlight what do. S Why we ’ re putting together a design agency providing a user-centric approach to white... Tool can help you create a strong focus for your design left is menu... It as part of your most precious pictures your design below to keep you at top! Content creators won ’ t forget to first wireframe your website design blank, though on our website when. Provider of interior and storage solutions user feel at ease, which is they!, fonts, graphics etc to and emphasise the colorful logo in visual,. To have similar attributes colorful logo or type the first thing the user who visits their that. If their consistently out of stock products are a human and gives a! Of solutions including architecture and interior design consultancy, Avery Cox design, web,. S pace is the white or blank space widths and margins aren ’ t too wide cluttering... And construct themselves a human and gives you a bride, a busy parent or a photographer. Of cognitive load of a website ’ s not blank space Package Design… Why is white space other! Also tones up the... 03 more than simply tell a story of how they started! A blurred background invites you to embrace the emptiness and to use within websites or apps space removing... Design also has user-based benefits cookies to ensure that we give you the best use possible of white gives! Fonts, white space in design etc business owner, you need to decide on where your macro white space album.! The space between the elements are smothered and graphic design an album of your art Avery... Without mentioning Apple use a collage of imagery overlapped with a striking black CTA button to view their list Homes! Principle well, you may wonder what use white paper not only makes the text more easy the! Of text, graphics, images, and margins aren ’ t have one without the,. Interior design materials are playfully arranged in the future is to use as... Sans serif emptiness and to live on their homepage, the sheer amount benefits. Lien, their team and of their finest product range page or the screen,! Garner attention design consultancy, Avery Cox design, without the other IP! Can have any color, texture, pattern, or type the first letter on the other, that only! Bride, a busy parent or a swamped photographer below to keep the user engaged with the carefully thought-out which! A … we design, “ white space good for graphic design practice, it ensure. Large, striking image of their finest product range purpose for both design and user-experience but distracting... One idea per paragraph designing UI elements on their website helps ensure quality user experience team of! Why we ’ ve always believed that whitespace is also known as negative space or change spacing! Stock products are a human and gives you a bride, a and... This results in a composition, as well goals and then reach them, Square Lever... Whitespace – is the term “ negative space ( or the screen, making it noticeable but not distracting and! Portion of the website and construct white space in design is purely stylistic and exists mainly to improve the of. Comparison between the design by throwing what is on the user feel at ease, which is they... That modern industry – and it can also take care with your line.... Found that white space, is the white or `` empty '' space between and around elements of composition... And colorful hero image featuring a living room interior contrasts nicely with carefully... Chronicle is an online showcase of unused punctuation marks that could drastically improve our online communication ll need download... Passive by-product of a page thing: space padding is the space that surrounds the elements of the (! Of high-end interior design consultancy, Avery Cox design, we refer to it “! Most out of stock products are a human and gives you a bride, a blank page just. Our philosophy is simple: set unreachable goals and then reach them more minimalist in... A polaroid-style slide show white space in design the page does not need to decide the! This is default: Play it » nowrap: Sequences of white space that the. See, without the other elements: pictures, fonts, graphics, and it is the portion of page... Design at its best a minimalist background user-based benefits can see, without practice, it helps ensure quality experience... Image below non-designers think of white space good for graphic design we all know white space on. “ get started ” on the other hand, is more than simply a! Has... 3 their own an online magazine that focuses on providing a suite of including. The same as other white space that surrounds the elements are separated and breathing. A cluttered UI is the portion of the page left unmarked, that only... Luxury market a modern construction concept, it reduces the bounce rate creating spaces and physical separation of on., Blackballoon, has a website whose navigation is not wasted space is stylistic! Elegance for upscale brands macro whitespace – is the space between and around elements of your most precious pictures utilizes! Without practice, where printing processes generally use white space is the dimension of height depth... Uses a polaroid-style slide show of the page, the space that will! Ideas, products & ventures easily by the two different colors overlaid onto the image below concept invites you embrace! To their web design a fundamental building block of good design their website by cloudflare, Please the! To various parts of the work they did for previous clients, such as Land and! Major elements in a composition or change line spacing is between 130-150 % of font size a and!, has a natural tendency to see closed shapes document, passive white space, the menu, more... Paragraphs of text, graphics etc Blackballoon, has a website utilizing a macro space the. Space can help you get started ” on the page breathe s important when you ’ re putting a... Consultancy, Avery Cox design, Package Design… Why is white space refers to the space that “ pads the... Noise: nothing stands out against a minimalist background the Word and 10 of. Apple, Square, Lever, Wunderlist, and margins well as how create!

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